District of Columbia so as to invoke the benefits and protections of its laws. See Hanson v. Denckla, 357 U.S. 235, 253, 78 S.Ct. 1228, 1239, 2 L.Ed.2d 1283 (1958).
The listing of a phone number in the District of Columbia telephone directory was found insufficient to satisfy the long-arm statute in the analogous case of Cornwell v. C.I.T. Corp. of New York, 373 F.Supp. 661, 662 (D.D.C.1974); see also Ghanem v. Kay, 624 F.Supp. 23, 24-25 (D.D.C.1984). Thus plaintiffs’ claim rests "principally~orTdefendant A AAABCO’s national advertising. Plaintiffs rely in this regard on language in World-Wide Volkswagen suggesting that the use of advertising reasonably calculated to reach a particular state is one factor that may be considered in determining whether the exercise of jurisdiction would meet due process requirements. See World-Wide Volkswagen, 444 U.S. at 295, 100 S.Ct. at 566. Indeed, as plaintiffs note, a number of courts have read this language as plaintiffs do to allow jurisdiction where this factor is present. See, e.g., Southern Case, Inc. v. Management Recruiters International, 544 F.Supp. 403, 406 (E.D.N.C.1982); see also Federal Insurance Co. v. Piper Aircraft Corp., 341 F.Supp. 855, 857 (W.D.N.C.1972), aff'd, 473 F.2d 909 (4th Cir.1973). Other courts have rejected this approach. See, e.g., Hankins v. Somers, 39 N.C.App. 617, 251 S.E.2d 640, pet. discr. rev. denied, 297 N.C. 300, 254 S.E.2d 920 (1979).
However, regardless of whether there might be some cases where such advertising is constitutionally sufficient, the Court does not believe that use of a single advertisement in a publication of this nature is sufficient to effectively create the possibility of nationwide service of process. See Southern Case, 544 F.Supp. at 404 (noting that defendant “frequently” advertised in the Wall Street Journal)', Piper Aircraft, 341 F.Supp. at 856 (noting that defendant “regularly” solicits business in national magazines circulated in forum). This reasoning is reinforced by the fact that the cases cited by plaintiffs where advertising was accepted as a basis for jurisdiction involved additional activities giving rise to jurisdiction as well as more extensive advertising activities. See ' Southern Case, 544 F.Supp. at 406-07 (noting that defendant maintained contractual relationships with franchisees in forum state, receives considerable royalties from franchisees in forum, and that defendant’s representatives visited forum state) & n. 9 (“the advertisements placed in the instant situation, along with the other contacts, provide a sufficient basis for the exercise of jurisdiction” (emphasis supplied)); Piper Aircraft, 341 F.Supp. at 856 (noting that defendant maintained network of authorized service and sales facilities in forum in addition to national advertising activities). Accordingly, jurisdiction is not constitutionally proper as to defendant A AAABCO.5
Plaintiffs’ claim that jurisdiction is proper with regard to defendant NCL represents a closer question as plaintiffs have obtained evidence through discovery indicating that NCL spent $115,910 on advertising last year in national publications and television commercials calculated to reach the District of Columbia and NCL spent a total of $265,000 on numerous advertising supplements appearing in The Washington Post in the last two years. However, it is well settled that regardless of the existence of in personam jurisdiction, the Court is empowered.to transfer an action where such a transfer is appropriate.6 Accordingly, the Court has decided
5
Nevertheless, as discussed infra, this finding does not mandate that the Court dismiss the action where transfer would be appropriate.
6
See, e.g., Goldlawr, Inc. v. Heiman, 369 U.S. 463, 466, 82 S.Ct. 913, 915, 8 L.Ed.2d 39 (1962); Taylor v. Love, 415 F.2d 1118, 1120 (6th Cir.1969), cert. denied, 397 U.S. 1023, 90 S.Ct. 1257, 25 L.Ed.2d 533 (1970); Mayo Clinic v. Kaiser, 383 F.2d 653, 655-56 (8th Cir.1967); Volk Corp. v. Art-Pak Clip Art Service, 432 F.Supp. 1179, 1181 (S.D.N.Y.1977). Courts have apparently disagreed as to whether such a transfer is authorized by 28 U.S.C. § 1404(a), § 1406(a) or on a reading of these two provisions together. See generally Corke v. Sameiet M.S. Song of Norway, 572 F.2d 77, 79-*2580 (2d Cir.1978). Cases in this District have not been uniform in this regard. See LaBrier v. AH. Robins Co., 551 F.Supp. 53, 56-57 (D.D.C. 1982) (denying transfer pursuant to section 1406(a) but granting transfer pursuant to section 1404(a)); Mitchell Energy Corp. v. Mary Helen Coal Co., 524 F.Supp. 558, 564-65 (D.D.C. 1981) (authorizing transfer under section 1406(a) where defendant’s activities insufficient to meet long-arm statute but action could have been brought in transferee court); Textile Museum v. F. Eberstadt & Co., 440 F.Supp. 30, 33 (D.D.C.1977) (transfer granted pursuant to section 1406(a) where plaintiff had “reasonable but erroneous” belief that defendant was subject to jurisdiction in District of Columbia); Norair Engineering Associates v. Noland Co., 365 F.Supp. 740, 743 (D.D.C.1973) (granting transfer pursuant to section 1404(a)). However, given the broad scope of sections 1404(a) and 1406(a), this Court’s decision to transfer this action with regard to both defendants to the Southern District of Florida would be the same regardless of which provision is controlling. •